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Volume :31 Issue : 121 2013      Add To Cart                                                                    Download

An Analysis of the Temporal Order in the Panchatantra (in Arabic)

Auther : Youssef Ismail

This study addresses the role of advertising mailing in the Jordanian market as a dynamic advertising medium that can be invested in marketing activities. This is done to find out how to accept the Jordanian market for this type of advertising and because it contributes to other types of ads in the service of the consumer and merchant alike.
The study aims to determine the extent of the effect that this type of advertising has on consumers' purchasing decisions, and how local companies can take advantage of this method in order to help with the
increasing of sales.
The researcher used the curriculum survey  in his study that was applied to the city of Amman Consumers, Dealers and Traders. He developed four hypotheses to the two questionnaires, one for the consumer, and
another for the dealer. A random selection of 600 consumers have been given questionnaires. 528 out of the 600 consumers returned their questionnaires and the field study is based on 500 of those who responded to the questions.
The study will be based on (200) dealers. 
The approach has been to rely on descriptive statistics for the purposes of scheduling results of the study, so easy to understand and interpret. Conclusions were reached and recommendations made to contribute to
the service of this marketing activity.

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Dec 08, 2019

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